Apex Marketing Strategy's Consulting Services
Automobiles, Health Care, Branding, PR, And Beyond...
Apex Marketing Strategy's role as a premier content provider includes research, writing and marketing consulting. Apex's expertise is trusted by print, online, government, and entertainment clients around the globe. No other company is better at using words and images to communicate important messages.
A small sample of prior consulting projects include:
Movie Script Consulting
Apex Marketing Strategy President Sam Barer received a technical consulting credit for helping to breathe automotive realism into the script and plot of Fast Track: No Limits, a feature-length movie. Working with world-famous writer and television producer Lee Goldberg, (whose credits range from writing episodes of Spenser: For Hire, Hunter and Baywatch to producing Diagnosis Murder,) Apex staff contributed from initial treatment to dialog and character car specifications.
View this segment of a webcast detailing the production of Fast Track: No Limits featuring Lee Goldberg, lead actress Erin Cahill and Apex's Sam Barer.
Marketing and PR Consulting
Apex has provided valuable marketing and PR consulting to a number of clients. We've assisted a producer create fresh ideas for co-marketing, product placement and distribution for an independent feature film, written press releases and product marketing materials for a telecommunications company releasing a new 800 service, created logos and messaging for an artificial turf company, and helped develop marketing strategies and tactics for a medical services operation.
One of the stand-out ongoing consulting projects has been to work with the partners creating a new club motorsports park. Apex's experience in marketing, PR, branding, and government, as well as its credibility among auto enthusiasts have all been instrumental in the track facility's success at each step of the process. With appropriate messaging delivered via a grassroots-oriented site (RaceInMason.com), as well as other strategies and tactics, not only has the facility cleared government hurdles with a nearly unfathomable level of support from local residents and businesses, but also secured commitments from user groups (clubs, drivers' schools, track day companies, racing organizations) prior to initial construction.
Non-Automotive Content Provision
With experience in a myriad of areas, newspapers and publications have rely on Apex for quick-deadline stories. Apex writers have countless byline credits for stories on health/medicine, parenting, telecommunications, and business. We've seemingly done it all with newspaper and magazine stories ranging from holiday gift buying guides and antique shopping to the difficulties of being a foster parent and the importance of self-checking for testicular cancer.
Advertising And Marketing Content
Apex writing professionals are unmatched at developing the perfect slogan, tagline, advertising copy, and marketing collateral. Blending creativity and FBI-like research with decades of experience in product, promotion, placement, and pricing aspects, Apex delivers the words that work.
Contact Apex to learn more about how contracting better writers translates to more customers and greater revenues.